Live Cohort Course
Master Google Ads From Someone Who Trained the Trainers
A live, cohort-style course built on three years of real, in-house Google Ads training. Learn the platform from A to Z, launch your first campaign with confidence, and get expert eyes on your account every single week.
3 Years
Inside a real, in-house Google Ads department
Designated Trainer
Personally trained every new hire on the team
Live, Weekly
Real audits, real questions, real accounts
The Problem
Most Google Ads education stops at theory.
You watch a tutorial, open the platform, and freeze. You launch a campaign, spend budget on the wrong settings, and have no idea if what you’re tracking is even real. Then you’re left guessing at optimizations with nobody to check your work.
That’s not a you problem. It’s a gap in how this platform gets taught. This course closes it, live.
What You’ll Actually Learn
A complete Google Ads foundation, built the way it’s actually trained in-house.
01
Real In-House Training
Built directly from the internal training used to onboard new hires into a live Google Ads department. Not a generic online course. The actual process.
02
The Platform, A to Z
Every menu, setting, and feature explained in context, so you understand what you’re looking at and why it matters.
03
Every Campaign Type, A to Z
Search, Performance Max, Display, Shopping, Video. What each one is actually for, and when to use it.
04
Your First Campaign, Live
Structured so you launch a real campaign during the course, with feedback before you spend a cent you didn’t mean to.
05
Expert Optimizations
The adjustments that actually move performance: bidding, targeting, and budget pacing. The calls that separate a campaign that works from one that quietly burns budget.
06
Tracking Foundations
An introduction to how conversion tracking actually works, so the data you’re optimizing against is real, not guesswork.
A look inside the platform, exactly as you’ll be working in it.
Weekly Live Classes
You’re never troubleshooting alone.
Every week, you get direct access, not just recorded content sitting in a library.
Live Q&A
Ask about your specific account, your specific numbers, your specific situation.
Live Audits
Bring your campaign. Get it reviewed, live, in front of the group.
Resolving Doubts
No question is too basic. If you’re stuck, we work through it together, in real time.
Platform Walkthroughs
We share screens and click through the actual interface together, so you always know where to click and why.
Expert Advice
Direct feedback from someone who ran this exact platform professionally, every week, for years.
Your Instructor
Taught by the person who trained the people who came after her.
Montoya spent three years inside a Google Ads department, running live campaigns and managing real ad spend. She was the designated trainer for every new hire who joined: the person responsible for turning beginners into people who could run campaigns independently.
This course is that same training, adapted for you.
This course is for you if
- You’ve never run a Google Ads campaign and want to start it right, not by trial and error.
- You’re already running campaigns but guessing at your optimizations.
- You want direct feedback on your account, not another recorded course you’ll never finish.
- You’re ready to launch a real campaign during the course.
This isn’t for you if
- You want a passive video library with no live interaction.
- You want someone to run your ads for you. That’s a service, not a course.
- You’re not willing to show up live, at least some weeks.
Enroll
Learn Google Ads the way it should have been taught the first time.
Full curriculum. Weekly live classes. Direct feedback from someone who’s done this professionally for years.
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Questions
Frequently Asked Questions
Do I need any experience with Google Ads?
No. We start from the fundamentals and build up from there, so you can join with zero experience.
What will I actually be able to do by the end?
You’ll understand the full platform, know every major campaign type, have a real campaign live, and know how to read and act on performance data.
Will I have a live campaign running by the end of the course?
Yes. Launching your first campaign, live, with feedback along the way, is built into the course.
What makes this different from other Google Ads courses?
It’s built on real, in-house training used to onboard new hires into an actual Google Ads department, and it’s delivered live every week, not pre-recorded and left for you to figure out alone.
Build your freedom. Sync your logic.